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April 04, 2007

Raid the North Extreme TV broadcast

The DAs are primed for primetime, come June!! Below is a press release detailing more fun in store for June's Raid.

Canada’s premiere expedition adventure race, Raid the North Extreme, has reached a deal to air a one-hour high-definition special of the event in prime time across Canada on Global TV.

In partnership with ATV Productions of Vancouver, Frontier has focused on taking adventure racing to new heights on Canadian television, and the vision is becoming reality. Film crews, shooting in High Definition, using helicopter and aircraft support, will capture the action, the drama and the emotions as teams traverse the incredibly rugged Northern BC terrain.

In addition to airing on Global TV, the one-hour special will be broadcast on mentv and the Xtreme Sports Channel in Canada. The race will also be featured in an episode of Wings Over Canada, seen in syndication around the world.

Internationally, the race will be seen on PBS in the United States, and will air with several international broadcasters as well.

The wilderness of Northern BC is made for TV. Teams will be paddling vast inlets that puncture the majestic Coast Mountains, under a Summer Solstice full moon. They’ll trek up thousands of metres of elevation, above the clouds, to snow covered ridges that roll on for miles, alongside pounding waterfalls crashing into the valleys below, draining glacial meltwater to the Skeena River, where 24 ft tidal changes swell in and out of the Pacific. Competitors will mountain bike ancient first nations trails, or long-abandonded mining and forestry roads, to forgotten valleys and passes.

“This type of coverage is ideal for this event,” says race director Geoff Langford. “There are incredible stories of determination and team dynamics that a broader audience will be fascinated by, and we put competitors in places that require aerial, high-definition shots to truly capture the immensity of it all. Viewers watching prime time Global will be blown away by this sport, this part of the country, and the entire experience.”

Nearly thirty teams of four from across North America, and from as far as Singapore, Australia and Brazil, are signed up for Raid the North Extreme to date.

And what a course it will be. Teams will test themselves on a course designed by Lawrence Foster (Team Holofiber), designer of the 2004 AR World Champs course in Newfoundland, and one of the most internationally competitive racers in North America.

Posted by Brian at April 4, 2007 12:48 AM

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